It looks like shoppers are continuing to shift online, highlighting the importance of a multichannel solution. In a news article published last week “Next said that sales of full-priced products at its stores tumbled in contrast to online demand. Like-for-like full price sales in stores fell by 9.1% while in marked contrast, online full price sales were up 11.2%.
On Thursday 15th March 2018 Intelligent Retail in Newbury held a Customer Strategy Day event, where we welcomed a selection of customers to our office to discuss strategies to push forward online business. The day began with a working breakfast, where we were able to chat to our customers, discuss current marketing strategies and what we as a company have […]
So your website is finally finished! Great! And you have successfully driven traffic to it. So where are the sales? Well, there’s more work to do yet it’s time for some strategic CRO. The percentage of customers who land on your site and go on to make a purchase (or complete another important action like a blog sign up) is […]