Retail SEO Presentation at SES London

It’s that time of year again when the SEO / marketing department here at Intelligent Retail get to present at some top-class events… We’re currently at the Spring Fair (NEC, Birmingham, UK), the World’s largest retail fair (I’m reliably informed!) but over the next week we’ll be moving onto Pure London (14 – 16th February 2010, Olympia, London, UK) and […]

Google vs Bing conversion rate analysis

Bing is the 'new kid on the block' as far as search engines go and Google is still the 'big daddy'… but that's not the whole story!  Our research leads us to believe that Bing is giving much higher conversion rates than Google, so if we had the same levels of traffic from Bing that Google currently enjoys our retail […]

Retail SEO – targetting the ‘long tail’

With upto 25% of all searches done in Google being totally unique (meaning no-one has searched for them before!), it makes sense to target your website content towards capturing high page search results for some of these 'long tail' phrases which can bring your e-commerce website targetted, focussed traffic which converts well into sales.  Don't just think about 'short tail' […]

E-commerce website conversions

For a retail website owner, getting targetted visitors to visit your webpages is of course of paramount importance, but how what percentage of visitors get to your website from the search engines and what do your visitors do when they actually get to your website?  By use of some clever analysis and clever tools, we can peer into the mind […]

The Net Positive approach to retail SEO

Intelligent Retail believe in creating well written, relevant content when promoting websites.  Our Net+ approach to retail SEO adds to the user experience of all website visitors whilst providing a genuine resource for the whole of the web.  We don't believe in the fast and easy path (which produces short-lived results and high bounce rates) because we care about our […]