Occasionally holding a competition on your website can give it a much needed boost in quieter seasons, or capitalise on a busy buying period like Christmas or Valentine's Day. Here I show you how to approach launching a competition in the best way for SEO. Read more…

As online retail continues to grow year on year, shop owners across all sectors are becoming increasingly aware of the opportunities offered by multichannel systems. It's possible for any business to place itself at a distinct advantage by consistently offering customers good service, convenience and value for money across all channels – on the high street, over the phone, throughout […]

Do you have a physical shop? Have you made this completely clear on your website? If not, why not? Showing potential customers pictures of your shop can help them trust you and commit to purchase from you, instead of your competitors. Read more…

Product Images – This isn't strictly SEO related, but is still vitally important for your website to be successful.  This is especially the case with clothing retailers . Taking high quality photos with a number of different angles and close-up shots will make a vast difference to the conversion rate on your website. Read more…

Appearing at the top of Google for competitive products and product ranges can be very difficult, but you can cut out a lot of the time and effort by simply using Youtube.   Video results often appear right at the top of Google results, so never underestimate the power of video in Search Engine Optimisation.  Here I explain more and give […]

Part of our SEO programme at Intelligent Retail is to add a client to Google Maps, if they're not already listed.  A large proportion of retailers appear to know very little about Google Maps and how to get listed.  Yet it's an essential part of SEO and getting seen in local searches. Here I show you how to create a […]

Choosing the right e commerce package can make or break an online store. If you want the best Ecommerce search engine optimisation then choose an ecommerce package which offers you the best chance of getting results! Read more…

It’s that time of year again when the SEO / marketing department here at Intelligent Retail get to present at some top-class events… We’re currently at the Spring Fair (NEC, Birmingham, UK), the World’s largest retail fair (I’m reliably informed!) but over the next week we’ll be moving onto Pure London (14 – 16th February 2010, Olympia, London, UK) and […]

Bing is the 'new kid on the block' as far as search engines go and Google is still the 'big daddy'… but that's not the whole story!  Our research leads us to believe that Bing is giving much higher conversion rates than Google, so if we had the same levels of traffic from Bing that Google currently enjoys our retail […]