Innovative promotional ideas can be hard to come by, but this is a really good one. Read more…
How independent retailers can use Google to their advantage
Google is a central information resource and retailers can use it to extend their service to more potential customers. Read more…
How to use Retail Systems for marketing your shop
It is well known that it is easier to sell to existing customers than someone new to the store. Most retail systems are able to capture email addresses now and it only takes a few seconds to ask the customer. Read more…
Encouraging customer loyalty in retail
What do you currently do to encourage customer loyalty? A loyalty program can make customers feel part of the business and can make a big difference to profits. Particularly in fashion, with customers coming to rely on the garments purchased from your shop. Read more…
What is Sell-Through?
Sell through it the term used most commonly in fashion retail as a measure for indicating the performance of an item. It looks at both inventory levels and sales numbers. Read more…