Occasionally holding a competition on your website can give it a much needed boost in quieter seasons, or capitalise on a busy buying period like Christmas or Valentine's Day. Here I show you how to approach launching a competition in the best way for SEO. Read more...

As online retail continues to grow year on year, shop owners across all sectors are becoming increasingly aware of the opportunities offered by multichannel systems. It's possible for any business to place itself at a distinct advantage by consistently offering customers good service, convenience and value for money across all…

Do you have a physical shop? Have you made this completely clear on your website? If not, why not? Showing potential customers pictures of your shop can help them trust you and commit to purchase from you, instead of your competitors. Read more...

Product Images - This isn't strictly SEO related, but is still vitally important for your website to be successful.  This is especially the case with clothing retailers . Taking high quality photos with a number of different angles and close-up shots will make a vast difference to the conversion rate…

Appearing at the top of Google for competitive products and product ranges can be very difficult, but you can cut out a lot of the time and effort by simply using Youtube.   Video results often appear right at the top of Google results, so never underestimate the power of video…