Get ready retailers, this one is a game-changer. As of the 10th July 2025, Meta has opened the doors, allowing your public Instagram posts to be indexed by Google Search. This means your amazing content is no longer confined to the social media apps; it can now appear directly in Google search results, increasing your discoverability and helping new customers […]
On the 14th of May, we were delighted to host a Customer Day event at our head office in Newbury. The event was dedicated to connecting with our customers and showcasing the latest hardware and features in our multichannel retail software and services. The event was a great success and we wanted to take a moment to share some of […]
As the Christmas season fast approaches, it’s time to start preparing your online eCommerce store. If you’re uncertain about where to begin, here are 10 valuable tips to help you get started: Planning ahead Landing pages SEO Gift cards Personalisation Graphics Gift wrap Returns policy Marketing Testing 1. Planning ahead Thinking ahead is key particularly when organising events like Christmas, […]
What is web accessibility and why is it important? When you have a website, you want to attract as many visitors as possible. By making your website accessible you are ensuring that is usable for a wider range of people, including those with disabilities and impairments. This gives them the ability to navigate, interact, and understand the website and […]
It’s funny how no matter what direction technology pushes us in, people always default to what they know works. If you’re a ‘bricks and mortar’ retailer and you’ve been trading for many years, you will probably remember a time before all this Internet malarkey when ‘word of mouth’ was the key to getting sales. People would travel from miles around […]
If there’s one thing guaranteed to cause frustration, stress and worry for any new eCommerce business owner, finding a good domain name is probably on the list. I remember way back in the early ‘noughties’ spending literally days musing over a name for my new business, one which had an available domain name and didn’t have a competing registered entity […]
Those associated with Online Marketing will know that before embarking upon any kind of online campaign, keyphrase research must be undertaken. If this vital step is not done then how will you ever know if you are targeting the right keyphrases for organic optimisation of a website or for a Pay Per Click campaign? What most retailers don’t realise though […]
As an avid Science Fiction fan, I often marvel at how modern innovations often mirror or even surpass the other-worldly technology showcased in my favourite movies and television shows. Who ever thought when Star Trek was first aired in early 1966 that hand-held communicators, speaking computers and particle weapons would become a reality just a few short decades later. It’s […]
Graphs, numbers, metrics and statistics – sounds overwhelming, doesn’t it? In this blog post we will guide you through the Google Search Console Performance report step by step so that you can get the best insights about your business’ online performance. What is Google Search Console? Google Search Console is a web service tool where you can get all your […]
What’sthe best way for a software developer to fix any bugs that it creates in its own software? Simple… get the software’s users to report the issues. This crowd sources any testing (for free!), meaning the software developer doesn’t have to pay out for expensive and time-consuming user testing, plus it gets the bugs fixed faster, meaning more robust software […]